SUSTAINABLE REUSABLE CUP SYSTEMS FOR EVENTS & VENUES SUSTAINABLE REUSABLE CUP SYSTEMS FOR EVENTS & VENUES SUSTAINABLE REUSABLE CUP SYSTEMS FOR EVENTS & VENUES SUSTAINABLE REUSABLE CUP SYSTEMS FOR EVENTS & VENUES SUSTAINABLE REUSABLE CUP SYSTEMS FOR EVENTS & VENUES SUSTAINABLE REUSABLE CUP SYSTEMS FOR EVENTS & VENUES
bettercup reusable cups and reuse systems australia logo
Request a Quote
Reusable-Stemless-Wine-Glass-Festivals-Events-Australia-1.png

About Us

about bettercup

We’re on a mission to eliminate single-use cup waste from events and venues by implementing reuse successfully.

Bettercup is a female-founded, award-winning, purpose-led enterprise founded in Melbourne and launched in 2018.

As Australia’s most trusted reusable cup and reuse system supplier for major events and venues, Bettercup has cemented a place within the industry with an authentic reputation.

We are dedicated to creating smart and scalable environmental solutions for events that reduce unnecessary single-use waste at the source.
Venues use reusable cups to save money and cut on waste, with stacks of bettercup reusable tumbler cups sitting on a bar at a live music venue.

The Visionaries Behind Bettercup

Photo of Samantha Stone, co-founder of bettercup. She is a woman with brown hair and blue eyes wearing a black blouse, looking slightly to the side with a serious expression.
Portrait photo of Sam Stone, bettercup's cofounder and CEO wearing a black shirt

Sam Stone

Co-founder + Chief Executive Officer

sam@bettercup.com.au

Linkedin

Introducing Sam, the unstoppable Co-Founder and CEO of Bettercup!

As regular event and festival goers, the large volumes of unnecessary waste didn’t go unnoticed, or the fact that certain types of waste such as single-use cups could realistically be preventable. This led to the thought, “There must be a better way!” and after researching alternatives and designing the necessary systems to support reuse, the decision was made to create bettercup.

Transitioning from hospitality to project management, Sam now channels her passion into eliminating waste in events and venues nationwide. Her dream event? A multi-day adventure in a far-flung city filled with incredible food, music, and plenty of hidden secrets to uncover.

Christie Kamphuis, co-founder of bettercup reuseable cups and reuse systems. A woman with blonde hair wearing a black top and black pants with a flower-shaped belt standing in a warehouse with box of reusable products in a warehouse in australia.
Christie Kamphuis, bettercup's cofounder and director of Brand and Impact, wearing a black tshirt and in the bettercup factory with reusable products stacked behind her.

Christie Kamphuis

Co-founder + Director of Brand & Impact

christie@bettercup.com.au

Linkedin

Meet Christie, Co-Founder of Bettercup and the ultimate champion of circular economy solutions.

Christie’s expertise lies in big-picture thinking, creating impactful reuse systems, and managing special projects that achieve bold sustainability goals. She also leads Bettercup’s strategic partnerships locally and internationally, uniting all sorts of stakeholders around shared visions for change.

Her dream event? A remote, beachy escape with secret stages, puzzles to solve, costume changes for every vibe, and hidden treasures to discover—all shared with her favorite people.

meet the bettercup squad

Rachel Rachel

Rachel

General Manager

Say hello to Rachel, our powerhouse General Manager!

With a career that reads like a startup adventure novel, Rachel has tackled challenges across a range of industries including digital content, e-commerce, product businesses, health tech, and property.

At Bettercup, Rachel keeps everything running smoothly, from optimising operations to building strong relationships with customers and partners, she ensures our systems and collaborations are as impactful as our mission. Her focus on efficiency and innovation helps Bettercup grow while staying true to its sustainable values.

Rachel’s dream event? A forest fiesta with local DJs, great food, and sunshine—an unforgettable mix of fun and connection.

Danielle Danielle

Danielle

Customer Coordinator

Meet Danzo, our amazing Customer Coordinator and probably the first person you’ll chat with when you reach out to Bettercup.

Danzo is a pro at getting everything organised and making sure our customers have a seamless experience from start to finish.

With a background in event management and executive support, Danzo brings an incredible ability to juggle logistics and keep things running smoothly. Outside of Bettercup, you’ll find her running her own sustainable apparel brand or hitting up local markets during summer.

Her dream event? A bush doof with her closest friends, dancing non-stop, sampling every food truck, and soaking up epic sunsets.

Brendan Brendan

Brendan

Site Manager

Say hi to Brendan, our logistics mastermind and the backbone of Bettercup’s VIC washing hub!

Brendan ensures every reusable item gets to its destination on time, cleaned, and ready to shine. His expertise in systems and operations keeps things running smoothly, ensuring Bettercup stays on track behind the scenes.

Drawing from his experience managing major construction projects, Brendan is no stranger to problem-solving under pressure—an invaluable skill when managing the tight timelines of events and manufacturing. A stickler for detail, he’s our go-to guy for maintaining the exceptional quality and customer service that bettercup is known for.

His dream event? A relaxed festival with funky tunes, delicious eats, and a board game or two for some late-night fun.

Andrea Andrea

Andrea

Marketing Coordinator

Meet Andrea, our Marketing Coordinator.
Andrea’s interests span from sustainability and creativity to business and social advocacy, which has led her to dip a toe into a variety of work, including ecommerce management, freelance creative projects, environmental research, and now marketing. Despite being early in her career, Andrea brings an enthusiastic and ‘will give anything a go approach’ to everything she does. She is deeply committed to making the world a better place, not just for humans but for our animal friends as well which is why she decided to be part of the Bettercup team!

When she’s not championing green causes, you’ll find Andrea tucked away in a bookstore, getting lost in the pages of her latest read. Andrea’s dream hangout? A laid-back evening under the stars, vibing to pop, jazz, and country blues with her besties, sipping on some delicious beverages.

Intersted in a career with bettercup or joining the cup squad next time we are washing reusables?

Contact Us

our values

At Bettercup, our values are more than just ideals—they’re the foundation of everything we do. They shape who we are, how we work, and how we interact with you.

 

Why they matter:

  • They Define Our Culture: Our values influence our teamwork and customer relationships, ensuring we're always striving to be our best.
  • They Drive Our Decisions: Every choice we make is guided by our commitment to sustainabirity.
  • They Attract the Right People: As we grow, our values help us bring on board the right individuals who are eager to contribute and fit well with our ethos.

Together, we’re building a future where every action and decision helps us and our planet thrive.

Open and Upfront

Straight talk only around here.

We believe in being upfront about everything—the good, the bad, and the tricky.

You will always know what is happening, why it is happening, and how it is affecting you. Transparency is our mantra, and we practise it daily.

Whether it is delivering tough news or celebrating successes, our commitment to clear and honest communication is what sets us apart.

Peopling Together

People come first, always.

We are all about supporting each other, whether it is our team members, partners, or customers.

When challenges arise, we pull together—we do not push each other to the brink. It is about building strong, supportive, and enduring relationships where everyone feels genuinely valued and heard.

We are creating a culture where collaboration and care lead the way.

Sustainable Action

Doing right by the planet drives every decision we make.

We are not just selling reusable cups; we are advocating for sustainable solutions and environmental responsibility.

By thinking long-term and acting with intention, we aim to make a lasting positive impact.

From crafting our products sustainably to collaborating on environmental initiatives, we’re dedicated to not just eliminating waste but actively doing good.

Is There a Better Way?

Shake things up and challenge the norm!

We don’t just follow the well-trodden paths; we forge new ones. Our team is always questioning the status quo and innovating to find better solutions.

We thrive on refinement and embrace cutting-edge ideas with open arms.

Whether it is tweaking our processes or pioneering new practices, our ethos is to move fast, think big, and break new ground.

Find out why bettercup is Australia’s most trusted reuse system

why bettercup
Bettercup's cofounders Christie and Sam in a professional photo shoot wearing matching black outfits and smiling, on a white background. Sam is sitting on a white box while Christie stands, leaning on the box.

our story: bettercup’s beginnings

Founded by two friends who became increasingly conscious of the economic, social and environmental impacts of what they consume.

Christie and Sam met over 17 years ago on a dance floor and have been friends ever since; bonding over things such as op-shopping, escape room challenges and cruelty-free beauty products.

As regular event and festival goers, the large volumes of unnecessary waste didn’t go unnoticed, or the fact that certain types of waste such as single-use cups could realistically be preventable. This led to the thought, “There must be a better way!” and after researching alternatives and designing the necessary systems to support reuse, the decision was made to create bettercup.

Lovers of all things music, hospitality and entertainment related, we are united in our belief that there is an opportunity to create positive environmental change to events and venues in a way that educates a diverse range of audiences about sustainable behaviour and improves the event experience for organisers and attendees alike.